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 Make a Difference
HCAM-TV is seen in over 4,588 Hopkinton households (2007 numbers from
Dept. of Telecommunications and Cable). Our mission is to inform, educate and entertain
our community. Our channel has original programs geared to people of all
ages and from all walks of
life — making a significant difference in the lives of your customers, employees, and community. By
underwriting HCAM-TV, you'll help to provide that service, and you'll enjoy the difference it makes for your
business!
According to a recent study*:
- 83% of Americans have a more positive impression of companies
that support a cause they care about.
- 94% of Americans say
they have greater trust in those companies that support social causes.
- 66% of Americans report having greater trust in those
companies aligned with a social issue.
- 90% of workers whose employers support a good cause take
pride in their company's values; greater company pride translates to
an increased commitment to the organization
*Source: Cone/Roper Cause Related Trends
Report
Why Community Television?
- Army Newswatch Television conducted a survey a few years ago, and
found that of communities receiving Community Access TV, over 75%
watched regularly.
- Underwriting Community TV shows you care about and are connected to
your community.
Your On–air Message
Your 10 second underwriting message can be used to:
- describe your business or organization
- identify products and/or services your company provides
- express your corporate philosophy
- highlight your company's commitment to public broadcasting's
educational mission
Your message may include any or all of the following:
- brief, objective description of your products, and/or service
- corporate slogan
- business location
- length of time in business
- Web site address or telephone number
How To Underwrite
- Community Bulletin Board - Underwriting the CBB gets your message
played during our top of the hour spots, a minimum or seven times a
day, seven days a week.
- Original Programming - We currently have twelve shows in
production covering all facets of our community from sports, politics,
music and arts to children's programs and local issues.
To learn more about the benefits of HCAM-TV underwriting, please
call our Station Manager, Jim Cozzens, at 508-435-7887, or email.
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